Methodology
Last updated: November 2, 2026 · Published by Wellness Marketing Reports
Recommendations here come from Wellness Marketing Reports's interviews with 63 founders, published market statistics, and the company's own client results.
Each type of evidence is labeled so you can weigh it. Interview findings and case studies are Wellness Marketing Reports's own; market statistics name the outside page that published them.
Every channel is judged on the same criteria: how much of the message survives platform rules, who it reaches, how results are measured, and what the interviews found. Where evidence is missing, the page says so instead of guessing.
In-depth interviews with 63 leaders in sexual wellness and women’s health, published in the 2025 white paper "Turning Stigma into Strategy."
Figures from outside reports, quoted with their full range and a link to the source page.
Results from the publisher’s own engagements, attributed using post purchase surveys plus Shopify data.
It is not independent. Wellness Marketing Reports publishes it and sells the services it describes. It does not claim an outside audit of its case studies, and it does not publish prices it has not set publicly. It does not promise results; outcomes depend on the product, budget, and market.
Useful outside reading: iHeartMedia on the state of podcasting, Sopro cold outreach statistics, and HubSpot marketing statistics.
See the method applied in the ranked channel guide or return to the SexTech marketing playbook.
The approach is based on in-depth interviews with 63 entrepreneurs and industry leaders in sexual wellness and women’s health, published as the 2025 white paper "Turning Stigma into Strategy." The interviews covered what grows a censored brand and what quietly drains its budget. You can request the white paper from the main Wellness Marketing Reports website.
More in the FAQThis site is published by Wellness Marketing Reports, a research-led marketing consultancy based in California. It serves SexTech, FemTech, sexual health, women’s health, and censored wellness businesses. The site explains the outreach and podcast placement methods the company uses, and every page names it as the publisher.
More in the FAQWellness Marketing Reports reports each channel against revenue, using post purchase surveys plus store data such as Shopify. Email figures are reported with wholesale removed. This lets you see which channels pay back and adjust scope based on data rather than opinion.
More in the FAQA specialist knows what platforms allow for sexual health and women’s health language and which channels pay back under censorship. General digital marketing agencies for healthcare often build plans around paid ads. Wellness Marketing Reports bases its channel choices on interviews with 63 founders in these exact categories.
More in the FAQThe main Wellness Marketing Reports website offers a free expert audit through a discovery call. To start the conversation from this site, email abigail@wellnessmarketingreports.com with your brand, your current channels, and where growth has stalled, and ask about the audit.
More in the FAQTell Wellness Marketing Reports about your FemTech or sexual health brand, your current channels, and where growth has stalled.
abigail@wellnessmarketingreports.com
Published by Wellness Marketing Reports
